Molly smiling

Molly’s Perfect Blowout

Create the perfect blowout from home with this step-by-step regimen from one of our stylists Step 1 Gently remove buildup by washing hair with Clarifying Detox Shampoo. Step 2 Swap your daily conditioner with our Moisture...
What is a hair mask

What is a Hair Mask?

The world of haircare expands beyond the typical shampoo and hair conditioner bottles in your shower. Whether you have thick or fine hair, hair experts have started focusing on other means of treatment, such as...
101 Guide: What is Hair Porosity?

101 Guide: What is Hair Porosity?

From the moment you roll out of bed in the morning, your natural hair makes its uniqueness known—whether it’s curly, coily, straight, or inventing new shapes altogether. It’s fair to say such one-of-a-kind strands demand...
Hyaluronic acid for hair

Hyaluronic acid for hair

If you’re a bonafide skincare devotee, you’ve likely heard of hyaluronic acid, an ingredient often found in creams, serums, and other skin products that offers serious hydration. Beauty TikTok has been abuzz about the ingredient1—but...
woman drying hair with a towel

What Does Sulfate Do To Your Hair?

You have probably seen or heard the phrase “sulfate-free shampoo” tossed around when browsing beauty and hair products online. But what exactly does it mean, and what is sulfate in the first place? We will answer...
How to wash curly hair: a step-by-step guide

How to wash curly hair: a step-by-step guide

In the market for stronger, healthier-looking curls? Step one to achieving the gorgeous bouncy benefits you’re going for is washing them correctly. Washing curly hair is no easy feat. From the hair products you use...
How to Get Voluminous Beach Waves with Full Dry Volume + Texture Spray

How to Get Voluminous Beach Waves with Full Dry Volume + Texture Spray

When it comes to a style that’s supremely versatile and easy to DIY, we’re all on the same wavelength. Beach waves are a go-to for a reason: They’re always on-trend and work for a multitude...
Unleash your curl power with the new curl collection

Unleash your curl power with the new curl collection

Your curls have the power to shape your day, but now you have the power to shape them. Meet the new Curl Collection—a three-step, science-backed hair care line designed to help you let your natural...
9 Different types of shampoo for every hair concern

9 Different types of shampoo for every hair concern

Sometimes, it can feel as if there’s an endless assortment of different shampoos on the beauty market, each geared towards resolving hair concerns including lack of volume, lack of shine, or poor hair texture.  While...
conditioner-goop

What Does Hair Conditioner Do?

Shampoo and conditioner are two peas in a pod. You probably know that shampoo cleanses your scalp, removing product buildup and excess hair oils. But what does conditioner do to your hair? Overall, hair conditioner uses moisturizing ingredients to...