Our Science

Our Science: HairTech

HairTech is our discovery-based formulation philosophy. It represents our relentless pursuit to deliver novel, proven, luxurious solutions designed to unlock healthier hair from follicle to fiber.

A revolutionary approach to silicone-free formulation, engineered to mimic the 5 key attributes of silicone, but actually transforms the condition of hair.
A blend of high gloss emollient and optical brightener that creates more visible light on hair, delivering a mirror-like shine.
A patent-pending technology that constructs a 3D network within the hair fiber, helping rebuild its structure and resist damage.
Deposits microscopic thickening dots between strands so hair looks + feels fuller.
Increases the space between individual hair fibers for long-lasting volume + texture that won’t weigh hair down.
Proprietary, time-released tech for long-lasting body + hold without stickiness.
Weightlessly shields each strand from humidity + other environmental factors to prevent frizz, leaving hair with long-lasting smoothness.
Protects follicles, reduces shedding, and promotes natural growth to revitalize hair from the root.

Solving the world’s toughest  beauty challenges.

Proven to reduce hair thinning + greying.

A scalp serum formulated to minimize the appearance of grey hair, reduce shedding, increase hair density, and promote hair growth in as little as 90 days.

SHOP DENSITY SERUM