Is your hair falling flat? When it comes to creating that coveted big-hair look, it’s all about volume and texture. Meet our Volumizing + Texturizing Molecule, a patented technology that powers our newly reformulated Full...

Do you have curly hair but aren’t quite sure what kind of curls you’re dealing with or how to care for them? Whether you have beautiful bouncy ringlets, flowing beachy waves, or any gorgeous curl...

Humidity and hair never go well together, but with our science-backed approach, we think we may have found a solution… Don’t let the weather put a damper on your ‘do. Instead, stock your toolkit with...

Why are heavy silicones bad? Don’t be sili-conned. Silicone (found in most haircare products) weighs down your hair, making it feel lifeless, coated, and greasy. Here are some tips from Olivia on our Product Development...

Our hair can be a fickle thing. One day it seems to fall perfectly, shine beautifully, and radiate health, and another it feels out of place, flat, and lifeless. Volume is one of those attributes...

Regardless of hair type, it’s easy to rack up incidental hair damage due to a heat styling tool, UV exposure, hard water, and more. While damage is an issue that affects the makeup of your...

Frizzy hair can be relentless. With each strand seeming to have a mind of its own, frizz can turn the simplest hairstyle into a challenge. While it’s not always easy to prevent, understanding the root...

When you think about caring for your hair, what comes to mind? Maybe it’s using leave-in conditioner to keep your strands feeling soft and smooth or applying a heat protectant spray to avoid damage from...

Big problems call for big solutions — and that’s where MIT Solve comes in. This annual initiative strives to address global challenges through innovation, and invites entrepreneurs and big thinkers to offer solutions through the...