NEW value size available.

A gentle, yet thoroughly cleansing volumizing shampoo that gently yet thoroughly cleanses while helping to transform fine, flat hair to look, feel and behave like naturally full, thick hair.
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Key benefits

  • Gently cleanses and removes residue for thicker, fuller-looking hair
  • Keeps hair cleaner, longer
  • Ideal for fine, flat hair

Formulated without

Formulated without


Water/Eau/Aqua, Sodium Methyl Cocoyl Taurate, Cocamidopropyl Hydroxysultaine, Decyl Glucoside, Sodium Lauroyl Lactylate, Sodium Cocoyl Glycinate, Maltooligosyl Glucoside, Linoleamidopropyl PG-Dimonium Chloride Phosphate, Amaranthus Caudatus Seed Extract, Sodium Cocoyl Isethionate, Ceteareth-60 Myristyl Glycol, Cassia Hydroxypropyltrimonium Chloride, Hydrogenated Starch Hydrolysate, Furcellaria Lumbricalis Extract, Polyquaternium-47, Phytantriol, Hydroxyacetophenone, PPG-2 Hydroxyethyl Cocamide, PEG-150 Pentaerythrityl Tetrastearate, Trisodium Ethylenediamine Disuccinate, Sodium Benzoate, Citric Acid, Fragrance/Parfum, Linalool, Hexyl Cinnamal, Citronellol, Limonene

Additional fragrance ingredients: Methyldihydrojasmonate, Dipropylene Glycol, Hexyl Cinnamal, Citrus Aurantium Dulcis (Orange) Peel Oil, Citrus Aurantium Bergamia (Bergamot) Fruit Oil, Linalyl Acetate, Pinene, Citronellol, Amyl Salicylate, Ethylene Brassylate, Citrus Limon (Lemon) Peel Oil, Tetramethyl Acetyloctahydronaphthalenes, Ionone, Cyclamen Aldehyde, Linalool

Living Proof is dedicated to maintaining the accuracy of the ingredient lists on this website. However, because ingredients are subject to change, we cannot guarantee that these lists are complete, up-to-date and/or error-free. For an accurate listing of ingredients in each product, please refer to your product packaging.

The proof

Adds fullness & volume

Full Shampoo

Highlighted ingredient: Proprietary Amino Cleansing Complex.

Sulfate-free blend that cleanses hair without stripping.

Highlighted ingredient: Amaranth peptides.

Plumps hair fibers for bouncy, fuller-looking hair.

Marine algae polysaccharide.

Protects hair from environmental damage.


Preserves hair color and reduces the damaging effects from thermal and environmental aggressors.

How We Formulate

Formulated with a blend of slip modifiers to reduce surface friction, our volumizing shampoo preps your hair for maximum fullness and body by removing residue and buildup to prevent oily hair. The result: your hair will be set up for natural fullness and body while keeping hair cleaner, longer. Pair our volumizing shampoo with our other Full products including our root lifting spray, thickening cream, or Dry Volume and Texture Spray for maximum hold.


Fuller hair for all [day].

Take me through it

Fuller hair for all [day].

Take me through it

Step One


This gentle yet effective shampoo thoroughly cleanses hair, priming it for maximum fullness by removing residue and buildup.

Shampoo Full 8 oz hi-res

Step Two


This detangling conditioner adds softness and shine—without the extra weight—for hair that looks like it’s naturally fuller.

Conditioner Full 8 oz hi-res

Step Three


Give your hair a boost of body. This lightweight styling cream adds thickness with a hint of conditioning for natural, long-lasting body and fullness.

Thickening Blow-Dry Cream Full 3.7 oz hi-res

Step Four


A versatile spray that turns up the volume or texture on different styles for an imperfectly perfect lived-in look and feel.

Dry Volume & Texture Spray Full 7.5 oz hi-res
Shampoo Full 8 oz hi-res


Conditioner Full 8 oz hi-res


Thickening Blow-Dry Cream Full 3.7 oz hi-res

Thickening Blow-Dry Cream

Dry Volume & Texture Spray Full 7.5 oz hi-res

Dry Volume & Texture Spray

Shampoo, conditioner, styler, treatment

Haircare quiz

Better hair is just 5 minutes away.

Haircare Quiz

1. Let’s start with your routine. After you wash your hair, you tend to:

  • Use hot tools
  • Blow dry
  • Air dry
Take the 5-minute quiz
Begin now Begin now


Full Shampoo and Conditioner are for anyone with fine, flat or thin hair.

Full Shampoo and Conditioner were specifically formulated to the needs of consumers with fine, flat or thin hair looking for volume.

The new Full Shampoo and Conditioner have evolved from only prepping hair for fullness to actually providing 2x the volume*. They now also repair and protect hair while making it look fuller and providing conditioning without weighing down hair.

No, Full Shampoo and Conditioner will not weigh your hair down.

We know how different and complex individual hair types can be, so we approach your hair concerns with ingenuity instead of developing a "one-size-fits-all" ingredient or formula. This philosophy played a key role in our decision to move away from using one hero ingredient—our Healthy Hair Molecule—to solve a multitude of hair concerns and, instead, reformulate to create bespoke-like solutions that are scientifically tailored to solve unique hair challenges.

We analyzed the benefits our Healthy Hair Molecule delivered from our shampoos and conditioners and identified innovative alternatives specifically tailored for rinse-off applications. The new shampoo formulas utilize a blend of slip modifiers to reduce surface friction and fiber- fiber stressors; the new conditioner formulas leverage a lightweight sugarcane-derived emollient to control frizz and reduce damage from wet and dry combing. In addition, all shampoos and conditioners contain marine-derived polysaccharides that help protect against pollution buildup on hair.

When our Product Development team examined the many of the other volumizing shampoos and conditioners on the market, they found that many sacrificed conditioning benefits in order to achieve volume. Full Shampoo and Conditioner repairs, protects, and provides lightweight conditioning while leaving hair with 2x the volume in one wash*. (*Based on laboratory testing of Full Shampoo + Conditioner vs. untreated.)

Yes, Full Shampoo and Conditioner are silicone-free.

Yes, Living Proof shampoos are free of harsh sulfates and carefully designed to gently cleanse with a rich, creamy lather, without stripping hair of natural oils.** (**No SLS + SLES.)

Yes, Full Shampoo and Conditioner are vegan.

Yes, Full Shampoo and Conditioner are safe for color or chemically treated hair.

Yes, Full Shampoo and Conditioner are recyclable through our partnership with TerraCycle. For more information, please visit livingproof.com/sustainability.

The fragrance in Full Shampoo and Conditioner is a light citrus scent that’s similar to what’s found in most other Living Proof products.

Full Shampoo has a pH level between 4.0 and 4.5. Full Conditioner has a pH level between 6.5 and 6.75.

The Full Liter Pouches use 80% less plastic when compared to four of our 8 oz standard rigid bottles.