The Problem: It takes significant time, energy, and skill to style hair with the volume and texture many women want and the results often fall flat. Why? The stiff resins used in most volumizing and texturizing products can easily break, so volume and texture don't stand a chance against everyday forces like wind, humidity, and even touch. Plus their heavy ingredients weigh hair down and attract dirt, so hair needs to be washed, styled, and restyled often—which is both damaging and time consuming.
The Solution: Amp² performance is powered by Meta-Volume Technology, a revolutionary complex of polymers and our patented Volumizing Molecule (PBAE) which:
- deposits microscopic thickening dots between each hair strand for volume
- imparts moldable texture and flexible hold
- makes styles instant and revivable for up to 48 hours
View the product ingredient list here.