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Living Proof


Transform fine, flat hair to look and behave like naturally full, thick hair

After using it, my hair was thick, full, shiny, and gorgeous! I actually had friends ask me if I got some extensions added to make my hair look thicker!" - Sheila

the collection

When the complete Full line is used together as a regimen, hair is volumized and healthy. In other words, no compromises.

Bigger is Better

Full technology creates volume that lasts 5x longer than traditional volumizers, giving body and bounce to even the finest, flattest hair all day.

No retouching.
Just Living Proof. 

Say goodbye to flatness for good. Full provides hair with volume that doesn't break down, even as you run your fingers through it.

How It Works

Full works differently than traditional volumizers. Instead of puffing up the hair at the root, our patented Volumizing Molecule (PBAE) deposits a micropattern of tiny thickening dots throughout each strand. The result: hair that looks and behaves noticeably full and thick.

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The science behind Full

Based on technology from MIT’s laboratories, our patented Volumizing Molecule (PBAE) mimics the look and feeling of thicker hair by depositing a flexible and durable micropattern of thickening dots that create space between each hair strand. Fine hair feels noticeably fuller and has volume that lasts 5x longer than traditional volumizing products.

The image on the left shows how flat hair strands stack tight against each other. In the image on the right, you can see how our Volumizing Molecule (PBAE) in Full results in a flexible pattern of microscopic thickening dots on hair, adding space between the hair strands and creating additional volume.