The Problem: Traditional hairsprays have been engineered to lock in a style. Applying these existing hairsprays to wet hair or combining with heat when styling is a big challenge. Hair can be sticky, stiff, crunchy and flaky. Too much brushing and touching and the stiff resins break, the look collapses, and strands are left looking dull.
The Solution: Flex Shaping Hairspray's performance is powered by Flexible Web Technology, a combination of unique holding polymers and pliable shapers that:
- creates an elastic network that not only holds hair in place but remains flexible and workable
- can be used on wet or dry hair
- adds hold, control and manageability to styling
- can be used to set hair styles with heat tools, while remaining brushable and touchable
View the product ingredient list here.