A rich lather shampoo that is the first step in fighting frizz.
-
Size: Jumbo 24 oz
- Travel 2 oz
- Full 8 oz
- Jumbo 24 oz
- Jumbo 24 oz
Promotions
- Weightlessly blocks humidity
- Smooths hair strands
- Nourishes and conditions
Free of active ingredients known to reverse the results of chemical hair treatments (e.g. perms, straightening services).
Apply to wet hair. Lather. Rinse. Follow with No Frizz Conditioner.









Our hair products for frizz control are powered by our patented Healthy Hair Molecule, which in this formula does three things: blocks humidity, smooths hair and helps repel dirt and oil to keep hair cleaner, longer.
The result: your hair will look and feel smooth and soft and will stay cleaner, longer.

faq
No Frizz. Powered by our patented Healthy Hair Molecule, which is the biggest breakthrough in anti-No Frizz technology in over 30 years.
No Frizz Shampoo was specially formulated to feature our Healthy Hair Molecule because of its frizz-protection properties and thus works well on a range of hair types that suffer from frizz. Full Shampoo maximizes thickness, fullness and volume. Restore Shampoo repairs and protects dry or damaged hair. PhD Shampoo is for people with multiple hair concerns or those that consider themselves to have “healthy” hair.
The scent is a light citrus fragrance similar to what is found in most other Living Proof products.
Yes.
Yes, Living Proof shampoos are all sulfate-free and carefully designed to gently cleanse with a rich, creamy lather.
Living Proof lathering shampoos are all sulfate-free. We carefully design our products to be gentle and create a rich creamy lather. Not all sulfate-free products can claim this. We believe, if you are looking for a gentle cleansing alternative, it does make sense to consider sulfate free shampoos. While sulfates are very effective cleaning agents that create big lather, they create big lather; however, over use can strip hair of its natural surface oils and make it feel rough, dry and brittle. It can also strip the scalp of its natural oils, leading to dryness and irritation. Examples of commonly used sulfate ingredients which provide big lather include Sodium Lauryl Sulfate, Sodium Laureth Sulfate, Ammonium Lauryl Sulfate, Sodium Laureth Sulfate.
Yes, hydrolyzed wheat protein.
Our Healthy Hair Molecule creates a weightless shield around each hair strand which fights the two main causes of No Frizz: humidity and friction. It weightlessly blocks humidity 70% better than silicones and oils, smoothes the hair texture so strands are polished and frictionless while the Healthy Hair Molecule repels dirt and oil allowing you to wash your hair less often.
No Frizz Shampoo is great for all hair types, particularly those for which No Frizz is the main concern.