The Buzz
The reviews are rolling in.
It’s only May but I think I already have a contender for "Best Beauty Launch of the Year." Strong words, but I’m standing behind them.
Source: Living Proof’s New Straight Spray Will Make You Give Up Your Brazilian Blowout
Here’s the best part: It really, truly works—and it extends the time between blow-outs by acting as a repellent to dirt and pollution.
Source: Living Proof Plays It Straight
You have to see it to believe it. The new Living Proof Straight Hair Spray is applied to damp hair and promises to make your hair pin straight (almost Brazilian Blowout style) without the hundred different creams and potions you typically use for the “flyaway issue.”
Source: (Review & Photos): Living Proof Straight Long-Lasting Styling Hairspray
... it provides complete humidity protection & it even repels dirt and build-up. Most importantly, it doesn’t contain any toxic chemicals. Are you dying?!
Source: straight spray
This spray uses a special ingredient to block humidity and debris. What doesn't it contain? Oil, silicone or resin, meaning no product build-up that requires more frequent washing. We call that a win-win.
Source: At-Home Keratin Treatments (slide 6)
