Living Proof
Did you know that shampooing is one of the worst culprits of hair damage? It’s not a surprise that bloggers at In the GlossThe Hairpin, and Allure's Daily Beauty Reporter are talking about saying good-bye to shampoo altogether. The fact of the matter is that if you feel your shampoo is damaging your hair, it might be because you’re using the wrong shampoo. Continue →
There are some things we love seeing when we wake up, like the sunrise, or a freshly prepared breakfast. Then there are sights that force us to crawl back under the covers, namely bed head. Continue →
We once wrote about the five worst ways you can damage your hair and some of you were surprised to see excessive brushing and/or combing on that list. When you do brush your hair, it's also important to make sure you're using the proper hair brush. Here's what to consider when you're looking for the best brush for your hair: Continue →
Now that both Full Thickening Cream and Full Thickening Mousse is available for all your hair thickening needs, here are some extra tips and tricks on achieving that full, voluminous look. Creating lasting volume and thickness is dependent on many factors. Co-founders and professional stylists Ward Stegerhoek and Mitch DeRosa recommend the following tips to achieve ultimate fullness: Continue →
Just recently, New York Times writer Catherine Saint Louis wrote about the ongoing debate over the benefits of sulfate free shampoos. The main question was, are there any? Saint Louis presented an objective look at both sides of the argument. Continue →
When Stephanie, blogger of Lick My Spoon, heads into the kitchen to prepare a meal, she has an arsenal of kitchen tools up at her disposal. Creating a hairstyle is similar to cooking. You have Living Proof products (your top-notch ingredients) and brushes, combs, etc. (your whisks, spoons, spatulas) to help you achieve perfection. In the end, you have a deliciously beautiful look! Here are our hair styling necessities: Continue →
At Living Proof, our scientists meticulously examine hair down to the finest detail to make sure their formulations are perfect for every hair type. Needless to say, they know quite a bit about the hair cuticle. We want to share this information with you so you can get to know your hair a little better. Continue →
While autumn doesn’t officially begin until later in the month, we all know that the first week of September marks the unofficial start of a new season. Let Living Proof help you bring some of that summer ease with you into the Fall with the Living Proof No Frizz Restyling Spray! Continue →
If Jane Austen had written about shiny hair (don’t think Mr. Darcy didn’t notice Lizzie’s lustrous locks!), she might start off with something like this: “It is a truth universally acknowledged, that a woman in possession of a damaged head of hair, must be in want of brilliant shine.” Alright, maybe not but it wouldn't have been far off! Continue →
Some say your hair is only as good as the weather will allow it to be. If you’re in a humid area like Florida, you know exactly what this means. So we decided to look into the best cities for your hair. We looked at a list compiled by the ladies at Total Beauty and another one by the Farmer’s Almanac—each taking into account the amount of sunshine, heat, humidity, softness of water, etc. Continue →

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